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Monday, April 27, 2020 | History

1 edition of Strategic management and competitive advantage found in the catalog.

Strategic management and competitive advantage

Jay B. Barney

Strategic management and competitive advantage

concepts and cases

by Jay B. Barney

  • 249 Want to read
  • 31 Currently reading

Published by Prentice Hall in Upper Saddle River, N.J .
Written in English


Edition Notes

Includes bibliographical references and indexes.

StatementJay B. Barney, William S. Hesterly
ContributionsHesterly, William S.
Classifications
LC ClassificationsHD30.28 .B36834 2010
The Physical Object
Paginationxviii, 378, [222] p. :
Number of Pages378
ID Numbers
Open LibraryOL24561450M
ISBN 100136094589
ISBN 109780136094586
LC Control Number2009023602
OCLC/WorldCa297146325

Competitive advantage is the leverage a business has over its competitors. This can be gained by offering clients better and greater value. Advertising products or services with lower prices or higher quality piques the interest of consumers. Target markets recognize these unique products or services. This is the reason behind brand loyalty, or. Historical development Origins. The strategic management discipline originated in the s and s. Among the numerous early contributors, the most influential were Peter Drucker, Philip Selznick, Alfred Chandler, Igor Ansoff, and Bruce Henderson. The discipline draws from earlier thinking and texts on 'strategy' dating back thousands of years. Prior to , the term .


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Strategic Management and Competitive Advantage: Concepts. This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book/5(19). Key Terms in strategic Management 8 Competitive Advantage 8 Strategists Vision 9 and Mission Statements 10 External Opportunities and Threats Internal Strengths and Weaknesses 10 10 Long-Term Objectives 11 Strategies 11 Annual Objectives 11 Policies 12 The strategic-Management Model A Practical, Skills-oriented Approach to Strategic Management In today—s economy, gaining and sustaining a competitive advantage is harder than ever.

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STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE: CONCEPTS AND CASES (5TH EDITION) by Barney, Jay B. and a great selection of related books, art and collectibles available now at Competitive advantage: Strategies, management and performance to sustain previously existing competitive advantages.

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Just the essentials--Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations?This carefully crafted approach provides .2 STRATEGIC MANAGEMENT competitors1—so that the organization’s mission is fulfilled.

2 Following this definition, it is assumed that an organization has a plan, its competitive advantage is understood, and its members understand the reason for its Size: 2MB.